Encaustic Arts Magazine Winter 2014 | Page 70

your website . Store these documents in a physical file or back up the . pdf files on your computer onto a USB flash card ( a storage device ). This procedure , which could seem like a major inconvenience at the outset , could prove to be an absolute life-saver in the long run if the need arises for you to recreate your website at a later date . This is not a critical task to do with a blog site , although archiving at least the layout of your blog website pages could be helpful if needed later .
ELEMENTS TO INCLUDE ON YOUR WEBSITE Now , we have gone over the mechanics of choosing a website or blog name , creating the site , considerations for viewing the site on mobile and desktop devices , forwarding your unique website name , and archiving your online creation in case of emergency .
There is not much left to share , except the all-important , “ What content could I include on my website ?” Here are some menu elements that are helpful to have on your website and some that are optional :
• HOME - Best to start off the Home page with one or more strong images of your artwork Any writing should be brief and invite the viewer to explore the site . The home page may also be the Works or Gallery page .
• WORKS or GALLERY - Excellent , vibrant photographs of your artwork and details about the works in categories that make sense to view together .
• ABOUT - Include a picture of YOU ! A professional headshot or torso shot works well . Then , a short biography , including your artistic influences , favorite materials and why , genre of art preferred , awards / recognition , certifications you hold , and whatever else you feel informs your artwork .
• CONTACT - Prospective buyers and gallery owners MUST be able to reach you . Include your email address , daytime phone number , and at least what city and / or State you are in ( so they know your time-zone ).
• SOCIAL MEDIA LINKS - It is quite important today to let folks know where they can find you on social media . You may not have all ( or any ?) of these social media accounts : Facebook , Twitter , Pinterest , Instagram , YouTube , LinkedIn , Google +.