EMS - Product Information Guides Rewards Relaunch TEST April 2014

EMS Rewards Overview What’s CHANGING for our Customers? EMS Rewards (pre- April 24th, 2014) EMS Rewards (starts April 24th, 2014) How Points are Earned Full-price EMS Product – 10 points per $1 Non-EMS Brand Product – 5 points per $1 All Sale and Clearance Items – 1 point per $1 1 point per $1 spent How are Rewards Earned 1,000 points = $10 Reward 200 points = $10 Reward When are Rewards Issued? Twice per year (April / October) Monthly (once you reach $10 in Rewards) When are Points Posted? Within 2 to 4 weeks of purchase Nightly Final Registration Customer needed to log-in to Rewards site once at home to update Address and Birth Date Done at the Point-of-Sale A-3

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