EIB Test April 2008 | Page 248

Promotion 1. Blog, www.thedresser.posterous.com  Best reviewer In the blog, there are rooms for events. One of the events is ‘Best reviewer’ that hold every month. During a month customers can post the picture and their feelings, and every 7th day of the month the company choose the one by considering comments and recommend. If someone get the prize as a best reviewer, the one will get the special gift from The Dresser, for example from the gift card to discount coupon.  Best co-ordinate suggestion from customers Every season, the company holds the event for customers. Customers can suggest during one week the new co-ordinate that uses new items. After vote, the most popular suggestion w