EIB Test April 2008 | Page 200

951 231 8081 www.shotel.com 1359 Parkview Ave Manhattan Beach, CA 90266 USA General Company Description General Introduction S Hotel is a new company that provides a high quality service and gives much pleasure to our guests during their vacation or a business associated trip. Our concept is unique and it will attract many people to visit S Hotel. In our hotel they will find out something new in this industry. We are dedicated to satisfy all our guests’ needs using the last trends in studying personnel and designing our interior, which is one of most important things in this industry. Logo and Slogan The Swan represents S hotel’s sumptuous and luxury image. The swan’s body seems like letter “S”. The 7 feather means the 7 stars; the best hotel. Our business goal is to be the top of the famous luxury hotel. We serve special service for special people. Also our guest can enjoy their trip without worry about their privacy. Our “S” can be special, sumptuous and secretly. Our niche is the great quality service. We differentiate our hotel from competitors through high quality service. The goal is to make guest moving with our service and visiting S hotel again. 4