EIB Test April 2008 | Page 19

Table of Contents Logo and Slogan Logo ................................................................................................................................... 1 Logo ........................................................................................................................................................... 1 Slogan “Love Yourself.” ............................................................................................................................. 1 Business Description ..................................................................................................................................... 2 Business Introduction ............................................................................................................................... 2 Organization.............................................................................................................................................. 4 Benefits & Features................................................................................................................................... 5 Product Description ...................................................................................................................................... 6 Details about the product ......................................................................................................................... 6 Features and benefits of product ............................................................................................................. 8 4P’s ............................................................................................................................................................ 9 Place ...................................................................................................................................................... 9 Promotion ............................................................................................................................................. 9 Price ...................................................................................................................................................... 9 Supply Chain................................................................................................................................................ 10 Introduction for the supply chain ........................................................................................................... 10 General Target Market................................................................................................................................ 11