management hopes can be augmented by an ability to learn online gambling quickly. Another unique element to Bede Gaming is its innovative cashier system, which allows clients to provide players with the option of betting in multiple currencies including virtual credits, which can take the form of dogs, cats or ?sh. This is anticipated to provide a distinction between play-for-real and play-for-fun activities, which keeps the
fun aspect within the latter without merely making it a pared-down copy of the realmoney equivalent. CHANCES OF SUCCESS: Its small team brings extensive experience from the online bingo world, and the amount of interest shown before the company has even begun publicising its existence suggests this appeal, on an individual level, is already being replicated on a higher stage.
B E TA B L E . C O M WHAT IS IT: REAL MONEY GAMBLING PLATFORM WHO IS BEHIND IT: CHRIS GRIFFIN AND JEFFREY WINNER
WHAT MAKES IT STAND OUT: While the prohibitive costs of developing a real-money gambling platform largely forces social casino operators to partner with egaming companies in order to launch a gambling offering, Betable provides an alternative which allows businesses to go it alone. As the service provider is licensed by the UK Gambling Commission, it owns the players, therefore offering a totally legal means to launch an egaming product. Betable operates on a revenue share basis, though the exact terms have not been disclosed. The company has seen strong uptake in its service; after securing what has been described as one of the largest seed funding rounds of 2012, high-pro?le operators including Slingo, Big Fish Casino and SGN have signed up for the solution. CHANCES OF SUCCESS: Having attracted widespread media attention following its launch this summer, Betable’s credibility has been further boosted by the uptake in the social casino sector, which has also 6W'fVBF?F?6?72VW7F???2&?WBF?R?Vv?G??bF?R6??WF????6??V?B?W&F?'2&R&?RF?7V66W76gV??6??fW'B67V?v?W'2??F?FW?6?F??r??W'2?&WF&?R6?V?B&R6VV?2??R?bF?R?W?f?&6W2??G&?f??r6??fW&vV?6R&WGvVV?6?6??66????BVv??r???fV?&W"6rv??FV?&??2?V?6?( ?f7B'V6?( ?( 2??'6W&6??r?F?V?VBf6V&???v?W&R&WGF?'2?6?( ???'6^( ?( 2??R?'F?7V?"????6???&?WB( 2?BF?Rv???W"?2v??6?WfW"?2W&f?&?VB&W7B??&V?F???F??G27F'F??r&?6R&Vf?&RF?R( ?&6^( ?W&??B?2W??B?2??VBF?BF?W6R??6?Rv?W2?v???R??B?V6W76&??6FW&??rF?G&F?F????Vv??r7W7F??W'2?v???&?fR?V?"v?F?F?R????6??6?&6?W2g&??v??6?F?Rf?V?FW'2??fV@????F?F?R??GW7G'??F&vWF??r2F?W?F?F??6R??F?f?GV?2v????RF?&?fRF?V?"&??G?B&VF?7F??r?&?WB??fV?V?G2?4??4U2?b5T44U53??Tv??r&Wf?Wr?W&F?"v&B?6VRv&G2fVGW&Rs?f?"f???6??&WGF??r?W&F?"?bF?R?V"6??w2F?R?FV?F??6VV?'?F?R?VFv??r?V???Bv?F?V??VR&?GV7B?ffW&??rF?W&R?2??&V6??v??v??FV?&??26?( ?Bv?f"?wwr?Vw&?v???R?6????@??