COMING TO
AMERICA
expensive process each operator and key employees must go through, it’s
worth giving serious thought before jumping in.
So while on one hand trying to compete with the big names of Caesars,
Boyd Gaming, 888 and bwin.party in the US market will no doubt be an
expensive and risky business, opportunities exist for most European
operators willing to give it a go. What’s clear is that playing to an
operator’s strengths is the only way forward, even if that is at the cost of
launching its own brand in favour of providing B2B services. New Jersey
is just the start of something much bigger and operators need to find their
place sooner rather than later.
"THE APPLICANT MUST HAVE
THOSE CHARACTERISTICS WE
DEEM WORTHY OF WHATEVER
APPROVAL THEY ARE SEEKING"
TALKING
POLITICS
SECTION 2
- A.G. BURNETT, NEVADA’S GAMING CONTROL BOARD CHAIRMAN
STATE
CALIFORNIA
STATUS:
POPULATION (M)
GDP PER CAPITA (000s)
38M $51
MARKET SIZE
($)
$798
SOURCE: EILERS RESEARCH, LLC
800
700
600
500
400
300
200
100
0
40
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