eGaming Review August 2014 - 123 | Page 5

F E AT U R E / B I G D ATA CONTENTS 17-18 EXPERT OPINION IEFING THE BR 17 Mecca Bingo’s head of digital marketing Harry Lang on why the operator’s affiliate programme has much to improve 18 German gambling lawyer Matthias Spitz says those wishing to offer casino and poker products in the country face an uphill battle 8 Q&A: 19 NEWS ANALYSIS New Coral sportsbook director Keith O’Loughlin sets his sights on growth 11 THE BIG DEBATE: Will PokerStars dominate the US egaming market if it is sold to Amaya? 13 THE SMOKING GUN: Rumour, gossip and scandal from the egaming world 14 IN THE CITY: A round-up of key egaming share price movements from the past month GAME CHANGER eGaming Review picks out the key repercussions of Amaya Gaming’s big-money acquisition of PokerStars and Full Tilt 24 COVER FEATURE THE DEATH OF DESKTOP As consumers dump desktops and laptops in favour of smartphone and tablets, a crucial shift needs to occur within the egaming sector. But what are the biggest strategic, operational and developmental challenges? ISSUE 123 36 PROFILE VERA&JOHN Tom Washington meets Vera&John director Nicolas Lund to find out how mass brand appeal and CRM expertise is fuelling the online casino’s rapid growth 43 INTERVIEW LAURENCE DUPLESSIS DE POUZILHAC Winamax’s head of special operations talks to Liam Stoker about the firm’s recent sportsbo