F E AT U R E / B I G D ATA
CONTENTS
7
17 EXPERT OPINION
Leading Australia gaming lawyer
Jamie Nettleton weighs up the
chances of online in-play sports
betting being legalised in the country
IEFING
THE BR
20 NEWS ANALYSIS
TIME FOR CHANGE?
Disappointing FY results and the
arrival of an activist investor have
sparked talk of a shake-up at bwin.
party. Gerard Starkey investigates
8 Q&A:
Betfred's poker chief on a 'game
changing' mobile launch
24 COVER FEATURE
11 THE BIG DEBATE:
POWER AFFILIATES
eGaming Review takes its annual look
at the most powerful affiliates in the
egaming sector, across casino, poker,
sports betting, bingo and mobile
Was the ASA right to crack down on
controversial Paddy Power ad?
12 THE SMOKING GUN:
Rumour, gossip and scandal
from the egaming world
40 PROFILE
POWERING AHEAD
The circus surrounding the Paddy
14 IN THE CITY: A round-up of
ISSUE
119
Power brand is far removed from
the ruthless, performance-driven
operation backing it up. Tom
Washington heads to the operator’