EDQ Quarterly Newsletter Fall 2014 | Page 16

  Athens Tech Water Tower Gets a Makeover Before  A er  T  he water tower which serves as a landmark for Athens Technical College as well as support for the Athens‐Clarke County’s  800 MHz public safety radio communica on system antennas recently received a faceli . The tower had succumbed to age  and  rust  and  “Athens  Tech”  was  barely  visible.  A er  ge ng  a  $78,000  cleaning  and  pain ng,  the  water  tower  can  now  proudly display Athens Tech’s new logo.  Athens Convention & Visitors Bureau Sales Report   Future Bookings Future Room Nights Attendees Estimated Economic Impact June 2014 10  7,167  8,317  $3,782,973  July 2014 25  19,486  16,151  $9,978,071  August 2014 7  4,141  4,440  $1,716,756  Total for Quarter 42  30,794  28,908  $15,477,800  YTD 78  55,031  54,145  $33,684,769  Future Bookings are confirmed events under contract with a venue and/or hotels. Future Room Nights are the number of rooms secured on behalf of the event with rate commitments and group contracts. Attendees is the estimated number of people to attend the contracted events. Economic Impact is estimated using the following formulas from Destination Marketing Association International (DMAI)- estimated spending per day per attendee is $214.64 for conventions, $297.11 for conventions with trade shows and $150.27 for a sporting event. 16 ECONOMIC DEVELOPMENT DEPARTMENT www.AthensBusiness.org 706-613-3233 16 16