ECB Coaches Association links Inspiring Generations | Page 24
SUPPORT OUR COMMUNITIES
SUPPORT OUR
COMMUNITIES
We will use our purpose to connect communities
and improve lives more broadly across society
Cricket has a unique ability to connect communities and improve lives. It is a sport that transcends
generations and has the ability to reach beyond social boundaries in a way that few other sports can.
In a world where what organisations stand for matters more than ever, we want to use our purpose to
support the communities that cricket serves; this means the game playing a central role in supporting
the people who volunteer, play and coach across cricket and the wider community to realise their full
potential. By bringing our purpose to life, we will create a positive impact across our modern and
diverse society, and the game itself will thrive.
As part of making a positive difference to our society, we will work with organisations that support
causes that cricket can have the greatest impact on.
“
59 %
72 %
Our family-oriented club
wouldn’t run without
volunteers. No-one gets
paid for anything, but
that’s not what it’s about.
We do it for the love of
the game and to ensure
that we are there for
the community.
highlight the recruitment of
volunteers as a major issue
increase
in disability cricket
participation since 2015
We will:
Amy Carnwell
Volunteer and Community Coach
Oakamoor CC, Staffordshire
Amy was named Young Volunteer of the Year at the 2018 NatWest Outstanding Service
to Cricket Awards (OSCAs). She follows in the footsteps of her parents who are also
volunteers at an inclusive village club that is at the heart of its community. Epitomising
how volunteers carry out a number of roles, Amy is committee member and, as a
qualified ECB Level Two coach, she coordinates a thriving junior cricket section at the
club whilst also managing the women’s and girls’ softball sessions.
I N S P I R I N G G E N E R AT I O N S
of clubs
24.
73 %
20
claim a lack of
volunteers is a barrier
for growing women’s cricket
of the 39 cricket boards
have charitable trusts
or foundations
This means:
Double the number of volunteers in the game A stronger, more diverse volunteering workforce
will underpin the delivery of cricket, whilst also
developing their own life skills
Create a game-wide approach to Trusts and
Foundations through the cricket network The creation of a national approach to Trusts and
Foundations will maximise cricket’s social impact
Develop a new wave of officials and
community coaches More coaches and officials who are part of their
community will be trained and developed to deliver
and support cricket locally
Increase participation in disability cricket Greater support will be provided to encourage more
people to play recreational disability cricket
25.