Earth Month Handbook 2018 Earth Month Handbook - v1 | Page 18

H OST AN A PPOINTMENTS FOR C LEAN W ATER The easiest way to achieve your Earth Month goal in one single day! WHAT: Appointments for Clean Water is an in-salon event in which salon services are offered for Earth Month donations. Create a special salon service menu for the event, or simply charge based on your current menu. WHEN: We recommend hosting your event following the Walk for Water on Monday, April 30 th from 12-7 pm. If this doesn’t work for you, you can host your event any day in April! WHY: Hosting an Appointments for Clean Water is a great way for your salon to raise money for Earth Month in one single day, while promoting your salon’s dedication to the earth. Just imagine raising $1,000+ in a single day! TIPS FOR A SUCCESSFUL EVENT: • Ask your guests 6-8 weeks prior if they’d like to book an appointment during your Appointments for Clean Water. This will ensure you have enough guests and donations on the big day! • Ask your team to volunteer this day to ensure the event is well-staffed. • Promote your event with social media and your website. Refer to our Execution Guide, found at www.collegaearthmonth.com/downloads. HOSTING AN APPOINTMENTS FOR CLEAN WATER? Tell your Aveda Partner or email [email protected] 18