2.3 / PR HIGHLIGHTS
“EARTH HOUR 2014” SEARCH TOOL
2,600
12
media mentions
of WWF in the context of
“Earth Hour” in Russia
421,000
results for Google
allintitle search
articles appeared in
Huffington Post
(Number 1 blog globally)
135
Reuters Images published over
articles showing images of Earth Hour
around the world
2,000
More than
stories of Earth Hour
generated from
78 syndications
achieved globally
including USA Today and
Yahoo! for AFP and Earth
Hour article “Lights out
for Earth Hour’s global
crowdfunding call”
30,700
online web
and blog mentions from
AFP and Earth Hour
partnered article “Earth
Hour to tap crowdfunding
for green campaigns”.
COVERAGE ON
MAJOR BROADCAST:
35