Earth Hour 2014 Summary July 2014 | Page 29

2.2 / ENVIRONMENTAL OUTCOMES AUSTRALIA Earth Hour Australia bringing a global voice to drive actions to save the Great Barrier Reef CHINA WWF-China’s Blue Sky campaign engaged tens of millions of people, crowdsourcing solutions to air pollution SINGAPORE WWF-Singapore’s ‘Stop The Killing’ project raised USD$21,346 through the Earth Hour Blue platform to combat wildlife crime in Southeast Asia INDONESIA Youth driven social campaign generated actions that reduce individual carbon footprint in over 31 cities