DTLA LIFE MAG #19 | JULY 2015 | Page 30

“What’s Up, Downtown?” with Hal Bastian (2015) is a brand-new broadcast series about the rebirth of Downtown Los Angeles. Hal’s aim is to tell the positive stories of today’s Downtown in an ongoing series seen regularly throughout the year. The series will visit a wide range of subjects from exploring small shops to large-scale developments, cultural festivals, nightclubs, and special events. From Chinatown to the Old Bank District to LA LIVE, the possibilities are endless! “What’s Up, Downtown?” is produced by Ryan Morris, who for eight years worked alongside Huell Howser, host of PBS’s “California’s Gold.” The segments are hosted by Hal Bastian, a familiar face in Downtown who has been a leader in the Downtown Los Angeles Renaissance for over 20 years. Bastian explains, “For many in Los Angeles and beyond, Downtown is still a distant and unknown place. Our mission is, quite simply, to be the first in telling the expansive stories of Downtown’s many different neighborhoods.” Hal Bastian, President & CEO of Hal Bastian Inc., is a 33-year-long commercial real estate expert who has spent the last 20 years helping to create the Downtown Los Angeles (DTLA) Renaissance. On October 1, 2014, Hal founded his own consulting practice dedicated to building an even better DTLA, and is also focused on helping other downtown communities to use the best practices in their city centers that he has developed for DTLA. As a consult ant, Hal expertly provides many services including: introductions, referrals to vendors and professionals; networking opportunities and strategic partnerships; underwriting and development advice; VIP, large-group, market-overview and underwriting tours; and venue recommendations for special events. units, including both traditional and loft-style apartments and condominiums; creating and leading tours and producing special events that helped recruit over 35,000 new residents; recruiting over 300 new businesses, including Ralphs Fresh Fare, Bottega Louie, Whole Foods and Urban Outfitters; producing three special events in New York City targeting the investment bank community to encourage investment in DTLA developments, including both residential and commercial projects; serving on the Downtown Neighborhood Council; and advocating for the community. Hal began his career as an office space and retail broker at Julien J. Studley, Inc., entered the DTLA marketplace as a retail broker for Cushman & Wakefield and just prior to being recruited to the DCBID, Hal served as the leasing director of The Old Bank District, the first adaptive reuse project in DTLA that converted historic office buildings into loft-style apartments. In his role at the Old Bank District, Hal created a “dog friendly” community with the help of his Golden Retriever, “Buddy,” ultimately resulting in the thousands of fourlegged friends who can now be seen with their humans walking the vital and alive streets of DTLA’s many neighborhoods. It’s “a natural” for Hal to host a program like this! DTLA LIFE is proud to call Hal a friend and an amazing partner. In the first episode of “What’s Up, Downtown?” Hal introduces us to the wonderful team behind the Wilshire Grand Center which, at 73 stories, will be the tallest skyscraper between Chicago and Taipei when it opens in 2017. Then, owner Adele Yellin gives us a tour of the Grand Central Market, a downtown landmark since 1917 which is undergoing its very own rebirth. Finally, we see how The Ratkovich Company has been transforming Macy’s Plaza, once dubbed the “fortress on 7th street,” into a spectacular open-air shopping center and office space renamed The Bloc. From December of 2001 to September of 2014, Hal served as the Director of Economic Development for the Downtown Center Business Improvement District (DCBID) and rose to become its Executive Vice President. In his role at the DCBID, Hal directly recruited and/ or facilitated the recruitment of office users, retailers, restaurants, bars, nightclubs, amenities, developers, investors, equity and residents to DTLA by building confidence in the marketplace, and is referred to by many as “Mr. Downtown” and/or the “Mayor of Downtown.” He knows over 10,000 people in DTLA! Check out the first episode of “What’s up Downtown? with Hal Bastian at www.halbastian.com or at www. laloftsrealty.com His accomplishments at the DCBID were many, including: helping to facilitate the building of over 22,000 housing WHAT’S UP DOWNTOWN? With HAL BASTIAN WWW.HALBASTIAN.COM