DTLA LIFE MAG #19 | JULY 2015 | Page 23

transformed into for years. The median age of downtown L.A. residents is 34, with a median annual income of $98,700 per household, according to a survey issued in 2013 by the Downtown Center Business Improvement District. That is nearly double the national figure. The residential population continues to soar, nearly tripling over the past 10 years to over 58,000 current residents. Now deemed “America’s Next Great City,” DTLA has made its place among the other revitalized city centers and may surpass most, due to its location, weather and general availability of space. “We realize the revitalization of downtown Los Angeles hasn’t happened overnight, although its momentum continues to pick up,” says Carol E. Schatz, President and CEO of the Downtown Center Business Improvement District. In 1999, in a bid to create more housing downtown, the city approved the Adaptive Reuse Ordinance that encouraged developers to convert obsolete and older structures into housing by expediting the approval process, and relaxing the zoning and code requirements. As a result, in the past several years the area has seen more than 500 new restaurants, bars, nightclubs and retail shops spring up. Schatz reports: “Probably the most significant catalyst in the renaissance of downtown Los Angeles was the passage of the adaptive reuse ordinance, which made it easier for developers to convert old office buildings to housing. The opening of Staples Center also encouraged people to explore living in Downtown. What’s exciting today