of the best deals of any competing publisher. We will repre- for reviewers and reporters. I write a lot of press releases now,
sent your property for other media if you don’t already have lol. We hit a lot of conventions, as well. We do whatever we can
representation.
to get the books in front of potential readers and it seems to be
working. In the last year, our sales have increased 150 percent
SP!: WHAT CAN YOU TELL ME ABOUT YOUR CURRENT and we’re in the top 20 in terms of market share and sales in the
OFFERINGS?
comics industry. Which is impressive for a company that started
out four years ago as a grassroots endeavor and has built up its
JI: We’re currently publishing eight to twelve miniseries and reputation entirely on the strength of their product.
ongoing projects, like Zombie Tramp, which is about a former
call girl turned Zombie with magical powers and a desire to SP!: HOW CAN PEOPLE OBTAIN COPIES OF YOUR BOOKS?
get her old life back. The F1rst Hero, by Anthony Ruttgaizer
and Phillip Sevy, is about a man who gains superpowers and JI: We’re available through Diamond Distribution, primarily.
struggles to maintain his sanity in a world where every one However, you can find our titles on Amazon, Barnes and Noble,
who gets them goes insane. Itty Bitty Bunnies in Rainbow Pixie Wal-Mart, and other websites.
Candy Land is about a pair of foul-mouthed, drug-addled bunny
rabbits. Midnight Tiger is about a young black man who receives SP!: HOW CAN WE KEEP UP WITH WHAT’S GOING ON?
superpowers after a blood transfusion, and decides to join the
ranks of the superhero set. Skyward, by Jeremy Dale, is about a JI: We’re online at ww.ActionLabcomics.com, on Facebook as
young boy and his dog caught in a civil war between the man Action Lab Entertainment and Action Lab Danger Zone, and on
who murdered his father and his newfound friends. Southern Twitter as @ActionLab and @ActionLabDanger.
Dog, by Jeremy Holt, is about a boy who becomes a werewolf
in a very racist southern community that hates anything that’s SP!: Thanks so much!
different.
We have an extremely large library that includes books like Bo,
Plushy gangsta, the tale of a former gangbanger who is transformed into a talking teddy bear, and Jack Hammer, a former
super-powered prize fighter turned private eye.
Not long before we went to press, we were saddened to learn of
the passing of Skyward Creator Jeremy Dale. He will be missed.
SP!: WHAT’S NEXT ON THE HORIZON? ANY FORTHCOMING
TITLES YOU’D LIKE TO DISCUSS?
JI: We have a slate of great books like Fight Like a Girl, about a
girl who wants to save her brother’s life and must go through
trial by combat to gain one magic wish; Herald: Lovecraft and
Tesla, a team-up between Nicola Tesla and HP Lovecraft; Holy
F*CK which basically sounds like the beginning of a dirty joke:
Jesus, the Devil and a nun meet in a seedy bar...
SP!: YOUR BOOKS ARE AVAILABLE BOTH IN PRINT AND
DIGITALLY. HAVE YOU ENCOUNTERED ANY CHALLENGES WITH
EITHER MEDIUM?
JI: A few. A lot of it, initially, was due to the bulk of our books
being produced for Comixology Guided View technology, which
takes time. We’ve streamlined the process a bit.
SP!: HOW ARE YOU CURRENTLY PROMOTING YOUR TITLES?
HOW EASY HAS IT BEEN TO GET YOUR PRODUCTS OUT THERE
AND ON THE CONSUMERS’ RADAR?
JI: A lot of it is old-fashioned word-of-mouth. I prep PDF copies
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