Retailers and Retail Locations
Oxford Street
Oxford Street the UK's most popular High Street has more than 300 retailers from designer outlets to department stores. Oxford Street is the most popular shopping street in Europe. Adding to wide variety of shops, its interesting history attracts tourists from all over the world.
Oxford Street consists of retailers from high street brands such as Topshop to a department store such as Selfirdges which sell high end luxury brands.
Bond Street
London’s famous Bond Street is known throughout the world for its wealth of elegant stores, exclusive brands, designer fashion, luxury goods, fine jewels, art and antiques. Set in the centre of historic Mayfair.
Bond street consists of high end luxury brands such as Gucci, Alexanda Mcqueen, DKNY and many more.
What do your customers look like?
Oxford streets main customer's are tourists from all over the world. They want to get the look and the 'London Vibe'.
Bond Street main customers are wealthy business men and women. This is due to the fact the retailers located in this street are all high end.
Accessibility, Visibility and Traffic
Oxford street is very easy to get to. There is a tube station on Oxford Street . Generally Oxford Street is very crowded and roads are always busy, by the time christmas comes it becomes even more busier due to the high demand of people wanting to buy their family and friends presents.
Bond Street is easy to get to. There is a tube station located on Bond Street. Although Bond Street seems quiet it is one of the most wealthiest street in London.
Population and Demographic
Oxford Street is much busier compared to Bond Street due to the fact that Oxford Street offers retailers for wider clientele compared to Bond Street which is aimed for the more wealthy people. Not only this, Oxford Street is a huge tourist attraction making the roads very crowded and busy.
Competition and Neighbour
Oxford Street's main competition is Regent Street due to them having very similar or the same retailers located on them. Adding to this Oxford Street neighbours with Tottenham Court Road and Carnaby Street.
Bond Street's main competition is Oxford Street due to it having high end department stores such as Selfirdges which offer the same retailers located on Bond Street.
Locations Costs
Oxford Street is expensive due to it being located in the centre of London. Bond Street is also very expensive due to it being located in the heart of historic Mayfair.