Drag Illustrated 2023 Media Kit | Page 3
REACHING REAL RACERS
DRAG ILLUSTRATED is the most trusted source of news , information and opinion for the drag racing community , reaching an ever-increasing audience of racers , tuners , manufacturers and decisionmakers behind the industry ' s biggest events .
( 35 %) Bracket Racer
( 22 %) Outlaw / Grudge / Small-Tire Racer
( 20 %) Big Tire Doorslammer
( 14 %) Street / Strip Racer
70 % of our audience owns at least one race car .
( 9 %) Professional Racer
0 10 20 30 40
Drag Illustrated 2023 Media Kit | Page 2
Drag Illustrated 2023 Media Kit | Page 4