his book , haven ’ t changed at all . “ Design With Type ” is still one of the best handbooks available for learning how to do exactly what the title says : design with type .
At around the same time he was revising his book , Carl Dair was producing a series of six pamphlets for West Virginia Pulp and Paper ( Westvaco ), which he called “ A Typographic Quest .” Each booklet was , naturally , printed on Westvaco paper stock ; like the lavish paper-company samples produced today , this series was meant to raise the profile of the manufacturer and encourage designers to think of Westvaco when specifying paper for their printing jobs .
But these were quite modest productions : little saddlestitched booklets of about 30 pages , measuring 5-1 / 4 inches by 9 , usually printed in two colors ( the first one uses three colors throughout ; the later ones are two-color , although the second color may change from sheet to sheet , with all three colors used together on the covers ). The first “ A Typographic Quest ” was published in 1964 ; the sixth ( and , as far as I know , final ) came out in 1968 , the year Carl Dair died . Since he was both writer and designer for the series , each of the booklets emerged as a wholly crafted object , dedicated to explaining one or another aspect of using type .