Dojo Nation Dojo Nation - March 2015 | Page 76

You can announce special offers, discounts, new products or services. Discuss the latest developments in your industry. Emails are essentially a relationship-building tool, and here you can establish yourself as an authority by providing updates about the latest developments, trends, and other news in your industry. This is a tried and tested way boosting revenue in a low sales period! Reviews of Happy Clients. Surveys & Feedback. When you get a positive review from a customer, you need to share it in your newsletter. This helps to nurture your relationship with all your customers who have subscribed to your list and shines the spotlight on those who take the time to leave a review It’s critical to know how your customers feel about your products and services. Many times, it’s just not possible to get feedback while they are in-store so newsletter surveys are a good way to get much needed feedback about your business.