Owners Corner
Contents
03
08
12
When Should You
Remove Reviews?
Not too long ago, business reviews
were written by subject-matter
experts and printed in well-known
publications. In today’s world, that’s
simply no longer the case. So what
should you do when faced with a
negative review of your business? You
have some options…
Do Local Listings
Really Matter?
The most popular trends in digital
marketing today are social media and
content marketing. But these trends
don’t necessarily mean you should
just forget about the use of local
listings. We’re not talking about the
Yellow Pages here, but their online
equivalent – Yelp, YP.com, Yahoo
Local, etc.
Newsletter Marketing…
More Important
Than You Think
These days, with social media all
the rage, it’s easy to overlook email
marketing for your small business.
After all, who uses email anymore?
Turns out a lot of people do, in
fact three times as many people as
Facebook and Twitter users combined!
16
How to Write Amazing Blog
Content (That Keeps People
Coming Back)
By now, you’ve probably heard the
phrase that “Content is King” right?
Throughout all of the algorithm
updates Google has released over
the last six years – one thing has
never changed. Google loves to index
fresh content. In this article, we’ll get
straight to the point and show you
how to keep your visitors keep coming
back for more.
Welcome To 97
Display Marketing
Soup!
Thanks for checking out our issue of
Dojo Nation Marketing & More, your
online marketing resource guide for
small business. Each month we will be
covering topics that resonate with local
businesses just like yours.
Our goal is simple. We want to enable
you to do big things online, and it all
starts by breaking down the complexities of marketing your business online.
It doesn’t matter if you’re are just
starting out, or an established business
owner in your local community, you
can always benefit from increasing your
brand’s visibility online.
To your Success,
97 Display
Setting the Standard
97 Display is the leading small business marketing
service in the Martials Arts for over tive years.
We help small businesses connect with more
customers online.
If you want to build your business, you need
to market, it’s that simple. But you can lose
thousands of dollars if you don’t know what you
are doing. So we urge you to take action with
some of the strategies we recommend.
For a more “hands off” approach, we offer
affordable solutions and can deliver results. We
hope you enjoy this issue of Clicks and feel free
to reach out to us anytime.