Document Management - White Paper (ID 5277).pdf Jul. 2014 | Page 14

Little Giant Ladder Systems
Software distributes manufacturer’s sales materials nationwide
Little Giant Ladder Systems produces catalogs of inventive products and sells them
through an equally inventive nationwide marketing network.
The 37-year-old family-run manufacturer brought its line of convertible ladders to national
attention through TV infomercials starring its owner, Hal Wing. The marketing department
also supplies hundreds of independent dealers across the country with a full array of
marketing materials, everything from color brochures to video demos.
The company implemented M-Files to initially serve as a digital asset management system
for its sprawling graphic design, product photography, and digital video content, which
seemed to multiply each time they re-purposed the graphics into different sizes and
compositions.
“We had thousands of files and
were tired of not being able to
find things,” says Marketing
Coordinator, Amber Moss. “We
would spend more than twenty
minutes looking for an image or
file, and when we finally found
it we were unsure if it was the
correct version.”
With M-Files, designers now save
graphic content with metadata
tags that distinguish one version
from another.
M-Files also helped to consolidate all the marketing imagery that had been saved on both
the network server and local workstations into a single, centralized location.
“The M-Files client-server configuration makes it possible for anyone who needs project
files to get into any machine and connect to the digital storage vault,” says Little Giant IT
Director, Ben Rees.
The data vault can be accessed online from anywhere with an Internet connection. After
adding a few security controls, the marketing department gave salespersons across the
country the ability to login to the M-Files vault so they can search and download Little
Giant Ladder brochure files, video demonstrations, or individual product images.
“M-Files has been a great help, especially in distributing these resources to the dealers,”
Rees remarks. “When they connect remotely, the sales people see a list of read-only
folders they can access. They just drag and drop the files they want onto their desktop.
It works really well for them. There are probably 300 or 400 dealers who use it on a
consistent basis. This works for us, too -- our department doesn’t have to handle hundreds
of special requests or mail out printed materials.”

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