Doctor's Orders dddddd | Page 4
CONTENTS Page 2 of 2
APPLICATIONS
13.0 POWERPOINT® USER GUIDANCE
13.1 Overview examples
CONTACTS
10.1 Overview
13.2 Cover slides
16.1 Further information
11.0 STATIONERY
11.1 Overview examples
11.2 Business card
11.8 Letterhead
11.9 Compliments slip
11.10 Envelope
11.12 Address label
11.13 CD and CD cover
11.15 Folders
11.16 Baby stats
11.17 Invitations
11.18 Name tags
11.19 Name tags: Switzerland
11.20 Notepad
11.21 Post-its
11.22 Forms
11.24 In-room stationery packs
12.0 PRINTED COMMUNICATIONS
12.1 Overview examples
12.2 Formats
12.3 Logo size and position
12.4 Front covers
12.6 Back covers
12.7 Grids
12.8 Inside spreads
12.9 A4 corporate brochure
12.11 1/3 A4 hospital brochure
12.12 1/3 A4 hospital brochure: Arabic
12.13 A5 information leaflet
12.14 A5 centre of excellence brochure
13.3 Divider slides
13.4 Information slides
13.5 End slides
13.6 POWERPOINT® TECHNICAL GUIDANCE
13.7 Grid
13.8 Typography
13.9 Colour use: Logo
13.10 Colour use: Typography, maps and diagrams
13.11 Colour use: Charts
13.12 Information graphics
14.0 SUB-BRAND COMMUNICATIONS
14.1 Overview examples
14.2 Mediclinic Baby
14.3 Mediclinic Baby don’ts
14.4 Mediclinic Senior
14.5 Mediclinic Senior don’ts
14.6 Mediclinic Privé
14.8 Mediclinic Privé don’ts
14.9 Mediclinic Professional
14.10 Mediclinic Professional – Illustration and icon positioning
14.11 Mediclinic Professional – Sponsor logo positioning
14.13 Mediclinic Professional don’ts
15.0 BRANDED MERCHANDISE
15.1
Overview examples
15.2 Logo versions
15.3 Applying colour
15.4 Applying our identity
15.5 Choosing what out identity is applied to
15.6 Don’ts
12.15 A4 patient magazine
12.17 Specifications
MEDICLINIC BRAND GUIDELINES
CONTENTS