RECOMMENDATIONS
After analysing key research and all main points raised in the conclusion it can be
identified that the following movements could actioned as recommendations for
future developments and processes to be put into place to help resolve some of the
recycling issues.
-Increase awareness through marketing and social media platforms of the facilities and production process recycling centres offer, for example Severn Waste.
This would allow for consumers to visit the plant, to see how and why recycling
is of significant importance. By creating a ‘family’ driven facility to go and visit,
it allows the children to expand their knowledge of recycling, which is already
embedded in their education. This will also put an emphasis on the parent to
take notice and see the significant values of how their daily recycling and waste
is being processed, in a way that would consequently enable them to reduce their
wastage levels and want to learn how to do more. Therefore a good access to all
generations, in particular generation Y.
- The introduction of recycled plastic bags could be taken from supermarket
Tesco’s in the food industry and developed in High Street Fashion stores. This
way the companies are not avoiding the legislation and therefore the problem,
but alternatively developing a product that is consequently having an impact on
the reuse levels of plastic. With this type of advertisement, this would influence
consumers to reuse more and more of their bags, but when purchasing a bag the
feel good factor and credibility would engage consumers in their positive participation.
- In terms of a retailer’s paper, plastic, and cardboard waste, this recycling could
be formatted into an app, this idea taken from food retailer Tesco. This could
allow for companies such as WRE to work with the fashion companies to reuse
any unwanted materials, again showing a form of team work. This would allow
for recycling companies to access this app, and be able to collect or have resources
delivered to the facility for charitable use, for schools, colleges, universities’, and
social clubs to access and gain a bigger choice and variety of products to pick
from. The use of this charitable service would also increase, allowing more money
to be raised for a good cause. The app process could be used in the same way with
unwanted, damaged or last season’s clothing from these fashion companies. This
way the high street fashion companies could work alongside the charities they
already work with, or consequently allow all charity shops to have access to the
clothing on a first come, first serve basis. This would come with the compromise
that all clothing must be rebranded with new care labels, consequently increasing
sales in the charitable stores due to the new product access for a small price.
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