BUSINESS MATTERS
* Success is in the eye of the beholder: Most Americans agree (71%) that there is no single measurement for financial success. One point of agreement: 61% say you can never have enough money.
* Health = wealth: Over a third say success is just as much about physical well-being (35%) as it is how much money they have (27%).
* More money, more problems: 47% agree with the adage "more money, more problems." The majority (71%) say being rich has a positive connotation, and 61% say being rich is more than dollars and cents.
* Success at work: People say the definition of success at work is how much money they earn (38%), benefits like healthcare, insurance and time off (36%) - but it's also about the intangibles: finding the right job fit that aligns with their values and personality (35%) and receiving recognition and appreciation (35%). A third say having a good boss is worth its weight in gold (29%), and people view success in the workplace as flexibility (26%) and autonomy (20%).
* The value of a degree: 35% say the college you attend is a big determinant of how rich you are (vs 65% who say it isn't).
Visit The Currency™ to read Empower's full research report, "Secret to Success."
*ABOUT THE STUDY
The Empower "Secret to Success" study is based on online survey responses from 2,203 Americans ages 18+ fielded by Morning Consult from September 13-14, 2024. The survey is weighted to be nationally representative of U.S. adults (aged 18+).
RO4021365-1124
certain amount of money or assets. Conversely, people say society equates success with wealth (59%), power (44%), and fame (35%). Just 6% say they value "power" as a measure of success for themselves.
* Success through the ages: Almost half of Americans (49%) feel less financially successful compared to others. 60% say that for their generation, financial success is much harder to achieve than for other generations - a sentiment highest among Millennials at 69%, and lowest among Boomers at 49%. Still, the definition of success may be evolving, as 83% agree that each generation has its own idea of success.