Discovering YOU Magazine March 2017 Issue | Page 25

They're also more likely than non-Hispanics to post these life moments on social media (78 percent, compared to 69 percent).

* Growing comfort with emerging payments. More than half (56 percent) of Hispanics would use or already use their phone to make purchases at checkout, compared to just 36 percent of their non-Hispanic counterparts. Seventy-seven percent of Hispanics say they're likely to use emerging payment methods such as mobile wallets and social media apps, and 72 percent cite they would use or already use their bank's peer-to-peer payments service.

For more information, visit bankofamerica.com/convenience.

that spurred Bank of America to release its mobile app in Spanish. "We're committed to delivering solutions that meet the needs and behaviors of these consumers."

The report revealed further insights into Hispanic consumers' mobile-first mindset.

* Texting becomes the new small talk. Nearly one-third (32 percent) of Hispanics cite texting as their preferred communications method. The vast majority (80 percent) feel that the appropriate response time to a text is under an hour, and 54 percent text someone when they're in the same room.

* Documenting life moments. Hispanics are more inclined to share events with others, as nearly all (95 percent) say they want to have their Smartphone on hand to capture important life milestones.

BUSINESS AND FINANCE