32 LAGUNA BEACH CITY GUIDE
local shop offers a selection of boardshorts , wetsuits , rashguards and other surfrelated accessories as well as everyday apparel , sandals , backpacks and wallets , water bottles , beanies and more . Women need not worry , as items from sister company Roxy are sold here as well .
Rip Curl Laguna Beach
The premium items sold at this Laguna store are built to last — something the brand takes seriously . But , on top of this , the Australian company , whose American headquarters are in San Clemente , aims to create designs that appeal to the local aesthetic and the artistic elements that make our town special . “ Laguna Beach is known for being an artistic and eclectic town ,” says P . J . Connell , vice president of marketing and e-commerce
Toes on the Nose
Thalia Surf Shop ’ s selection of clothing , surfboards and more
for Rip Curl . “ I think the surf shops pull that cultural authenticity into their store experience .” Surf accessories , casual clothing , swimwear and wetsuits — including fall suits and spring suits as well — are offered for men , women and kids , but Rip Curl also has some unique items like waterproof watches , luggage and surfboard covers .
Thalia Surf Shop Authentic since the very beginning , this beloved local spot prides itself on its style and originality , presenting an array of rare or hardto-find apparel items and surfboards for more than two decades . Thalia Surf Shop works with local shapers and artists to create uniquely designed items you won ’ t find elsewhere in addition to used and vintage boards and surf-related accessories like leashes , surfboard fins , traction pads , handplanes , wax and ding repair products .
Throw in Vans shoes , music , movies , books , magazines and artwork and you ’ ve got a visually stunning store with much to offer shoppers . Surf lessons can also be booked .
Toes on the Nose Located across from Main Beach ’ s iconic lifeguard tower , this flagship store showcases an inventory influenced by California surf culture . Choose from Toes on the Nose series like Sea Silk and Sixty One Collection or peruse items from other brands , such as Carve Designs , Reef , Billabong , Olukai , Rainbow Sandals and more . While this store does focus more on apparel than actual surf equipment , one unique aspect is the Element Guard collection , which features apparel that helps protect wearers from the sun with UPF-resistant material — an important consideration for any water sport enthusiast .
ASHLEY RYAN