Digile Innovation Magazine MVP: A Smart Way to Validate your Business Idea | Page 9

MVP Case Study: Dropbox
Persona Tom the Techie - early adopter
who works on projects that
require swapping a lot of files
between a shifting network of
collaborators.
Scenario It’s difficult to share files
between a fluid network of
collaborators, particularly if
they’re big, numerous or
change a lot.
Alternative Many existing products, but
none of them super
compelling and widely
adopted. Also, they require
custom setups which work but
are cumbersome to set up
and maintain.
Value Proposition A file sharing service that truly
feels transparent to the user
across all major platforms-
OSX, iOS, Windows, etc.