DIG Insurance & Business Magazine Fall 2018 | Page 29
ONBOARDING 101
HIRE SMART. An effective onboarding
process starts with making the right hiring
decisions. Introduce your culture during
the interview process and share how
onboarding works at your organization so
candidates know there’s a plan if they are
invited to join the team. Explain what new
hires can expect during those first 90 days.
Not only does this set clear expectations
but it can also differentiate your business
from competitors that do not have a formal
onboarding plan in place.
DEVELOP A SYSTEM. Onboarding needs
to involve more than getting a welcome
packet and company tour. At Deeley
Insurance Group, new staff members
work through a training matrix and
formal onboarding plan that includes
mentors from each area of our business.
They work through the matrix and plan,
getting to know every department so they
understand how everyone’s roles contribute
to the success of the firm. They understand
how they fit into this puzzle and how their
responsibilities support others. Before
their arrival, our team prepares their new
Deeley workspace to ensure they feel an
immediate sense of belonging. With a
training matrix, an onboarding system in
place, and an area to call their own, they
have a clear path for their first 90 days.
ASSIGN MENTORS. Rather than a single
mentor who takes a person through the
onboarding process, we want new hires
to develop many resources throughout
the organization. So we identify subject
matter experts in different areas of our
business. There are mentors for each
major department and submentors who
specialize in certain skills. Mentors share
the responsibility of teaching new hires,
and this is beneficial for a couple of reasons.
One, our mentors do not feel overwhelmed
and have time to perform their daily
functions while helping out a new person.
Two, our new hires grow relationships
with many people in our organization, so
they know who to ask what. They truly
integrate into our team.
“ CULTURE IS REALLY
THE THREAD THAT
TIES TOGETHER
EVERY ASPECT OF
TRAINING, AND WE
WANT TO BE SURE
THAT NEW HIRES ARE
EMBRACING IT AND
FEEL AS MUCH A PART
OF OUR CULTURE
AND WHO WE ARE
AS SOMEONE WHO
HAS BEEN WORKING
FOR US MANY
YEARS. ”
KERRY RUNKLES
PERSONAL LINES MANAGER
Kerry Runkles joined Deeley Insurance
Group as the Personal Lines Manager
in 2016. She has more than 12 years
of experience in personal insurance
and customer service. Kerry provides
leadership, direction and support to
the personal lines agents on the Deeley
team. She enjoys volunteering at her son’s
school, Most Blessed Sacrament. Kerry
lives in Willards with her husband Jimmy
and their two sons. She enjoys baking,
traveling and exploring new places with
her family.
410-213-5560
[email protected]
KEY INTO CULTURE. Not only do new
hires get trained and introduced to our
business through mentors but they also
meet with our culture champions.
SET GOALS. At the end of the 90-day
onboarding period, we recap the training
and review the program. Finally, we set
annual goals and objectives together so
new hires officially launch into the next
phase of their employment. They go
forward understanding how they can grow
in our organization.
Onboarding is a critical responsibility that
sets the tone for how new employees will
mesh with your team—and ultimately,
how they will perform. Don’t miss an
opportunity to set the stage for success.
Want to learn more about how Deeley
Insurance Group onboards new hires?
Let’s talk about it! We’d love to answer
your questions and share. Contact Michele
Hoffman at 410-213-5548 or Kerry
Runkles at 410-213-5560. +
MICHELE HOFFMAN, CIC
COMMERCIAL LINES MANAGER
Michele Hoffman joined Deeley Insurance
Group in 2017 as the Commercial Lines
Manager. She has over 30 years of insurance
experience, 20+ years in commercial
insurance. Michele provides leadership,
direction and support to the commercial
lines agents on the Deeley team. Michele
volunteers as a lay counselor at Oak Ridge
Baptist Church. She resides in Berlin with
her son. In her free time she enjoys reading,
beach combing, attending football games
and spending time with family and friends.
410-213-5548
[email protected]
29