Fostering a Creative Atmosphere
SPE IMAGEWORKS
Visual effects company , Sony Pictures Imageworks , is relocating its head office from Culver City , California to Vancouver and requires working space for as many as 700 artists . Embracing the story of Sony Pictures and the history of film-making , clients and employees will witness the change and growth of the visual effects industry through a collection of vintage artifacts , marquettes , sketches and technology . This history will be contrasted by the future of the industry through technology , lighting and graphics . Echoed in the rhythm of the architecture , the concept of cellular framing in cinematography will be used to focus the user ’ s attention on key spaces . Inspired by the strong story telling in film character development , the space will layer in design elements that express , through subtle execution , the idea of light vs dark , heroine vs villain , good vs evil , creative thought vs grinding out work .