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"A friend is someone who knows the song in your heart, and can sing it back to you when you have forgotten the words."

The idea of a World Friendship Day was first proposed on 20 July 1958 by Dr. Artemio Bracho during a dinner with friends in Puerto Pinasco, a town on the River Paraguay about 200 miles north of Asuncion, Paraguay.

Out of this humble meeting of friends, the World Friendship Crusade was born. The World Friendship Crusade is a foundation that promotes friendship and fellowship among all human beings, regardless of race, color or religion. Since then, 30 July has been faithfully celebrated as Friendship Day in Paraguay every year and has also been adopted by several other countries.

The World Friendship Crusade has lobbied the United Nations for many years to recognise 30 July as World Friendship Day and finally on 20 May, General Assembly of the United Nations decided to designate 30 July as the International Day of Friendship; and to invite all Member States to observe the International Day of Friendship in accordance with the culture and customs of their local, national and regional communities, including through education and public awareness-raising activities.