Destination Golf Travel (Autumn 2022) * | Page 44

DESTINATION GOLF 2022
The references to being like-minded and concepts like collaboration , or good old-fashioned teamwork ( not something too closely aligned with the golf DNA it must be said !), was a key-point made by Dermot Synnott ( co-founder and CEO of Destination Golf Travel ) in his recent presentation to club managers , at one of CMASA ’ s ( Club Management Association of Southern Africa ) on-line webinars . but could be seen as , in terms of a vacation for a golfer and his or her family , the only place to be !
This destination has seen the resumption of direct flights from the UK , using the new King Shaka International Airport , so , the region not only has its own point of entry , but also provides a gateway , for onward travel , into the rest of Southern Africa .
TKZN and Durban images / screengrabs with links to the current issue ’ s feature for each .
And what of the rest of Southern Africa you might ask ?
Rest assured - the first three tours are not the end of the tale – far from it !
Dermot Synnott
Specific tours for various regions are on the drawing board , but as every tour package is in fact customised , everything is now already ‘ in play ’, including optional or add-on packages to such regional favourites as the Kruger Park , the Cape Winelands , the KZN Midlands and the majestic Drakensberg Mountains .
During the discussion , Dermot pointed out that it came down to understanding that any ‘ noise ’ about SA ’ s terrific golf tourism offering , would be heard much more clearly , if golf clubs pooled their resources and worked collectively to spread the word and market the region .
It will be interesting to see who ‘ gets ’ this key aspect , of golf tourism marketing , both in terms of the golf clubs and the tourism bodies , in the coming months .
KwaZulu-Natal ( KZN ) certainly gets it , and BGM has embarked on an innovative initiative to promote golf tourism into KZN and its commercial hub Durban , with Tourism KwaZulu Natal and Durban Tourism , both of which ‘ get ’ the attractions of a highspending sport tourism niche that is particularly well matched with what the region , as a whole , has to offer .
If KZN , as it known in SA , is a Prince among destinations , then Durban is not only the warmest place to be in terms of vacations ,
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