Destination Golf Global (Summer 2019) * | Page 39

So what is the mission behind the Mission Hills Group? “When my late father founded Mission Hills in 1992, his vision was to promote international goodwill through golf. By creating the world’s largest golf facility, with championship courses designed by signature players, and international events attended by world famous golfers and celebrities. His mission was to bring China to the world and the world to China. In the past decade my brother Ken and I have evolved that vision into a ‘Golf and More’ strategy, creating a world- class destination that combines sport with entertainment, culture, retail, hospitality, wellness, and education. Our mission is to create happy, health, and harmonious lifestyles for the whole family and be a pioneer for the global leisure and tourism industry.” – Tenniel Chu, Group Vice-Chairman, Mission Hills. Mission Hills’ greatest achievements to date: • 1999 – Nick Faldo completes China’s first stadium course at Mission Hills, adding the fourth 18 hole course to the resort’s collection. • 2001 – The Mission Hills Tiger Woods China Challenge marks the legendary player’s first trip to China. • 2003 – Mission Hills opens 5 more 18 hole courses designed by Annika Sorenstam, David Duval, David Leadbetter, Jose Maria Olazabal, and Greg Norman. • 2004 – Mission Hills makes history. With 10 courses and 180 holes, Mission Hills is accredited by the Guinness World Records as the world’s largest golf club, beating America’s famous Pinehurst Golf Club. • 2006 – Mission Hills and the Asia Pacific Golf Confederation jointly creates the Mission Hills Aces Pacific Open Amateur Championship. This is the first event in China where player results counted towards The R&A’s amateur rankings. • 2007 – The club beats its own world record by adding an eleventh course by master golf course architect Peter Dye, and a twelfth layout by the Chinese godfather of golf, Zhang Lianwei. • 2009 – Founder, Dr. David Chu, is named in Golf Inc.’s 2009 list of the ‘Most Powerful People in Golf.’ • 2012 – Mission Hills celebrates it’s 20th Anniversary! • 2014 – “Mission Hills” is officially recognized as a Famous Trademark of China by the State Administration for Industry & Commerce of China Trademark Review and Adjudication Board. This is another significant milestone in the history of China Golf as Mission Hills becomes the first and currently the only enterprise with this recognition. • 2014 – A total of 1,987 golfers make history at Mission Hills Shenzen-Dongguan by taking part in the biggest single-day golf tournament in history – officially accredited as ‘The World’s Largest One-Day Golf Tournament’ by Guinness World Records. • 2013-2016 – Mr. Tenniel Chu and Dr. Ken Chu rank as No.1 ‘Most Powerful People in Asian Golf’ by Golf Inc. • 2018 – Missions Hills Haikou is IAGTO’s Asia Pacific Golf Resort of the Year. Volume 4 • Issue 48 39