EDITOR ' S CHOICE
RECORD-BREAKING REGISTRATIONS BODE WELL FOR RETURN OF CONSTRUCTION ’ S BIGGEST LIVE EVENT
The rate of registrations for UK Construction Week ( UKCW ), the first major construction event in two years , has got off to a record-breaking start , running at 22 % higher than for the same period in 2019 .
Demand for face-to-face events and networking appears to be returning fast . Since publication of the Government ’ s new guidance on the safe return of major events , organisers have confirmed that UKCW will return to the NEC in Birmingham on 5-7 October 2021 . This event is free to attend .
UKCW 2021 is expected to attract more than 300 exhibitors covering over 25,000 square metres at the NEC , providing launches , demos and offers on more than 6,000 products .
Indeed , 80 % of the exhibition space for October ’ s show is already booked . While some companies have waited for restriction to ease , many rapidly took the opportunity to ramp up their marketing plans .
Major brands such as Google , HS2 , Geberit , Hanson Plywood , Ford , Xero , Procore and the Construction Innovation Hub will be promoting heavily at the event , making up for two years of new product launches , innovation and recruitment .
Nathan Garnett , UKCW event director , says :
“ Businesses are telling us that they urgently need to get back to the quality of engagement that comes from face-to-face events . We are working flat out now to deliver the event people have been waiting for .
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