Design Buy Build Issue 22 2016 | Page 63

21-24 September 2016 OLYMPIA London 100% Design, the UK’s largest design trade show, returns to Olympia London 21-24 September 2016 100% Design, the UK's largest design trade show, returns to Olympia London 21-24 September. The show forms the commercial heart of London Design Festival, presenting leading national and international exhibitors with ideas, products and innovations for the domestic, workplace and built environments, alongside a special focus on emerging brands. Attracting over 26,000 professional visitors with a spending power exceeding £3.4 billion, this year sees the staging of the 22nd edition of London’s iconic design show. Reflecting 100% Design’s focus on quality and inspiration, this year’s theme is ‘Experience’, which will be explored across the show through specially commissioned installations, immersive experiences and sensory experiments. Visitors can physically engage with the latest product innovations, establish new business relationships and network with design professionals. Talks with 100% Design will be curated by the Design Museum as part of their ‘on loan’ campaign with activity out and about in Kensington until the museum opens there on 24 November 2016. Focussing on quality and depth, the talks present thought leaders in the industry, deliver agendasetting keynotes alongside panel discussions exploring trends in contemporary practice as well as the future of design. The programme will be presented in a specially-commissioned auditorium, designed by Miska Miller-Lovegrove. A separate talks programme focussing on professional development will be presented in the Forum. Making its debut at London Design Festival 2016 is LuxuryMade, a new show dedicated to contemporary decorative interiors. Staged alongside 100% Design close to the site of the new Design Museum, it is the latest addition to the West Kensington area’s burgeoning design offer. For more information on 100% Design please visit 100percentdesign.co.uk.