Denton County Living Well Magazine July/August 2019 | Page 20

CHOOSE YOUR PHARMACY. CHOOSE YOUR HEALTH. A By Brandon Allen, PharmD confused customer comes into my pharmacy with a letter in hand. This customer had been a loyal customer of Al- len Pharmacy for many years and recently re- ceived a letter from her insurance company telling her that the pharmacy that had served her through a heart attack, her husband’s death, and many other trying times in her life was no longer an acceptable option. She was confused, hurt and a little angry. I took the letter from her and gave it a read myself. Who- ever had written the letter was well-versed in the English language and the art of influence because each word was chosen carefully to convey a singular message: “You need to use XYZ Pharmacy.” This is not a new tactic to me. 18 DENTON COUNTY Living Well Magazine | JULY/AUGUST 2019 Unfortunately, I see it all the time. The insurance companies send phone calls and letters strongly encouraging their customers to go to a phar- macy that, conveniently, the insurance company owns. This keeps money in insurance companies’ pockets and usually means the customer receives sub-par service and care. So, the question becomes, can your insurance make you go to a certain pharmacy? The short answer is a resounding “NO!” Your insurance cannot make you go to a certain pharmacy. They may provide incentive for you to go there by offering slightly lower copay, but typically there is a minimal difference between the copay at the pharmacy your insurance com- pany wants you to go to and Allen Pharmacy or any other pharmacy.