Dental Sleep Medicine Insider September 2015 | Page 13

Who else wants to make over $140,000 in a single day? You’ve probably heard how amazing treating sleep apnea can be, what it can do for your patients, and how it could transform your practice. You may have already decided that treating sleep was the next “big thing” for your practice. So you did what everyone else does: learn how to treat OSA. Odds are you’ve even listed “sleep apnea treatment” on your website or tried to talk with your patients about OSA. The thing you need to know is if you do what everyone else does, you’ll get what everyone else gets: a trickle of patients. Dental Sleep Masters has some pretty bold statements relating to the power and effectiveness of the Dental Sleep Masters model. We’ve pointed out that you don’t have to settle for “average” results of 2-4 appliances per month... there is a way you can see up to 10, 20, even 50 or more new patients per month. We’ve even gone so far as to show that you can make an average of over $3,000 per oral appliance. All of these statements are 100% factual. Where some may say these proclamations and prognostications are aggressive or even over-optimistic, we’re convinced these statements don’t even begin to describe what is truly possible when you fully utilize the resources that are only available to members of Dental Sleep Masters. We have watched the Dental Sleep Masters model transform practices and lives. The results have been miraculous, and we are proud of what our members have accomplished thus far. But we were recently shown that our expectations and estimations of what our members can do with the program were too low. Never in our wildest dreams did we ever expect anyone would treat 35 patients in a single day... until now. Because of Dental Sleep Masters’ strategic partnerships, in a single day Dr. Brandon Hedgecock identified over 35 people as needing an oral appliance. Better still, they have all been pre-qualified for full payment. If that isn’t good enough, not only are these patients fully covered, the reimbursement rate is forecast to be over $4000 per appliance. To top it all off, every single one of the 35 patients are active or former NFL players. The best part of all is, at the time this happened, Brandon had been a Dental Sleep Masters Premier member for less than a month. While Brandon’s results are nothing short of remarkable, it’s just the tip of the iceberg in terms of what is possible. Thousands of current and former professional athletes (not to mention the other 22 million other people) suffer from sleep apnea. There is so much pent-up opportunity in sleep apnea that you don’t need to settle for “average.” You don’t need to try to eke out a living on the scraps that you get from sleep doctors, sleep labs, and DME suppliers. Not when you can have all of the advantages that come from