Dell Technologies Realize magazine Issue 2 | Page 64

it to a human being to do something with it . In the data era , you want to take the data , get insight from it , and make it actionable . To do that , you have to move much faster than human beings can operate . That means moving beyond big data and developing an AI strategy , so that you can get insights quicker than human beings , and then apply the outputs right back into your systems to change their behavior .
Where does Dell Technologies fit into the data era ? We have hundreds of AI projects going across Dell Technologies , so we ’ re not just talking about it — we ’ re doing it , and we know what our customers are facing . We ’ ve used it in marketing , services , and engineering , and we ’ re applying AI to our core products to make them faster .
On our client devices , we apply machine intelligence to better manage power consumption . You want your battery life to last a long time ? It ’ s not just about bigger batteries ; it ’ s about smarter systems . And the best way to do that is with machine intelligence .
Another example is PowerMax , our flagship , high-end storage product . Its 10 million-plus IOPS performance wasn ’ t achieved just by brute force compute , memory , and IO , but by adding sophisticated machine learning technology . Then on the backend , predictive maintenance and predictive failure analysis have dramatically changed the economics of delivering service , while also improving uptime for customers of all sizes .
This is just a small sample of the pervasive activity inside of Dell Technologies to incorporate machine intelligence so we can create smarter products and solutions and a smarter , more efficient and effective company .
Is there an innovation you are most excited about ? I don ’ t have favorites , so I can ’ t pick just one innovation . But we are using these technologies across our product portfolio because the fact is : The future winning product won ’ t be the product that ’ s just biggest , fastest , and cheapest . It will be the product that ’ s smartest . ■
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“ The future winning product won ’ t be the product that ’ s just biggest , fastest , and cheapest . It will be the product that ’ s smartest .”

DELL TECHNOLOGIES | REALIZE