December 2023 Cake! Magazine | Page 63

ANY ADVICE FOR ANYONE THINKING OF STARTING A BAKING BUSINESS ? My advice for anyone looking to start a baking business would be to find your groove and work out where you want this to go . What do YOU want your business to look like ? Don ’ t feel that you must do the same as everyone else . For a long while I tossed and turned over registering my kitchen and selling cakes .
I felt like if I was part of this industry then I should be selling cakes like everyone else , shouldn ’ t I ? But something didn ’ t sit right with me . What makes cake decorating so enjoyable for me is the creativity side - having an idea in my head , running with it and seeing where it takes me . I enjoy working at my own pace and on my own terms . If I made cakes to order for customers , I may not be able to do that as freely as I would like . In addition to this , I ’ m a teacher by trade and the skills that come with teaching flow naturally .
I absolutely love teaching all that I know about cake design and showing others that if I can do it , they can do it too ! And so , I came to the decision that I needed to just listen to my instincts . My business can look however I want it to look . And so , it does ! I get to be creative , have fun , try new techniques and then teach others those skills to that they can go away and use these skills in their own businesses to create stunning edible art for their customers .
Obviously , your business ideas will probably look different to mine – you might love creating for others and coming up with beautiful designs in consultation with your customers . Either way , I feel like this advice translates - figure out what you want from your business . What do you enjoy ?
What can you do so that your business remains profitable but also enjoyable ? Find your groove and discover your own unique path !