Poised midway between design and art , this innovative solution originates from B & B Italia ’ s extensive technological know-how in terms of polyurethane injection moulding .
B & B Italia
Unveils the Iconic
Up Series Armchair
2000 in India
PRODUCTS
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B & B Italia , world leader in contemporary furnishing sector , has unveiled the iconic Up Series Armchair 2000 in India . Available at Scala Home ’ s newly launched flagship store of B & B Italia and Flos in New Delhi , it is considered an outstanding expression of design . Designed over 50 years ago in 1969 by the renowned architect , artist and designer Gaetano Pesce , the Up series has astonished connoisseurs with its expressive contours and shapes upholstered with elastic fabric .
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Most eye-catching among the armchairs is the UP5 _ 6 created to celebrate the 50th anniversary of the epochal design . It was upholstered with special beige and petrol green striped fabric . With its voluptuous shape , a metaphor of a large womb , the armchair calls to mind ancient statues of the goddesses of fertility . A spherical ottoman tied to the armchair contrasts the image of comfort and convenience with a more figurative one of a woman with a ball and chain tied to her foot .“ I believe that women have always unwittingly been their own jailer . This is why I decided to give this armchair the shape of a woman with a ball and chain , reflecting the traditional image of a prisoner ,” said Gaetano Pesce about the design .
The Serie up armchair is also available in a junior version for kids aged three and upwards . A perfect replica of the original design , only smaller . The series also includes the UP7 “ foot ”, a large sculptural object in painted polyurethane that poses as an archaeological relic of the modern era .
// DE Products / Lets Talk Design
18 | March - April 2022 Edition // Design Essentia // DE INDIA