AD : IN FEW WORDS , HOW WOULD YOU DEFINE YOUR DESIGN PROCESS – PHILOSOPHY ?
ARIANNA & CHIARA : Our projects are characterized by a study of the space , volumes and light . Then we layer with an unusual use of color and materials and the inclusion of geometric shapes as elements of rupture .
Ours are eclectic projects : we combine the themes of common memory with an unexpected detail . We always try to seduce and to create a narrative . Our strength is the use of color , sometimes daring , and the unusual but harmonious mix of materials chosen . Our projects have a red thread , but they are unique . Another strong point of our creations is the multidisciplinary approach , the ability to match different fields such as design , fashion , graphic and art interact within the same project .
AD : YOU ’ RE MOST PROUD - FAVORITE PROJECT TILL NOW ? ANYTHING SPECIFIC YOU LIKE TO SHARE ABOUT THIS PROJECT THAT MAKES IT SPECIAL FOR YOU ?
ARIANNA & CHIARA : The best project is yet to come ! We are doing very interesting project in retail ( both fro bestablished brand as weel as independent one , to be unveild soon ) we are very found of our manifesto projects , a way to make reality out of our research , ideas and visions . They are a sum up of the work made during the current year , involving our clients , but also performative art , installation and on .
AD : TELL US MORE ABOUT YOUR DESIGN INTENT WITH STUDIO PEPE ’ S LATEST PROJECT FOR ‘ MOHD ’ PRESENTED AT MILAN DESIGN WEEK 2021 .
ARIANNA & CHIARA : “ Botanica Collettiva ” is a narrative ecosystem where design and nature coexist , organically and harmoniously .
The project we designed for Mohd , Officina Milano is an immersive reality contaminated by tactile visions and multimedia experiences : a journey in which the singular plurality of Mohd ’ s selection , as an international reference point in the design industry , is expressed through an astonishing dialogue between landscape and architecture , intimate and shared sensations , exploration and experience .
The space filled with natural light is interpreted in terms of a process of continuous renewal . The path and the experience evoke the multiplicity of new scenarios and meanings .
// below ; BOTANICA COLLETTIVA at Salone del Mobile in Milan , Italy by STUDIOPEPE . Photographer : SILVIA RIVOLTELLA
34 | Janaury - February 2022 Edition // Design Essentia // DE INDIA