This tutorial will guide you step by step through strategy development for startups. While
following the steps you will find yourself shaping your business idea. You will learn to
think strategically.
A word of caution: every business situation is unique so you need to reevaluate and adapt
some of the tips instead of applying them straight away.
Step One is about shaping your business idea and turning
it into a usable and measurable strategy. What is your
company going to sell? Is there market for that product?
What about competition? Who are going to be your target
group?
Finding those answers includes SWOT analysis and finding
your niche.
Business Idea
Strengths
SWOT Analysis
Busine
Weaknesses
Threats
Core C
tences
Opportunities
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