The Business of Retail
BY ROB SOBEL
Obtaining Continuing Education Units ( CEP ’ s ) at the PFA symposium each year where one can interact with the experts speaking on a given topic is invaluable . At this year ’ s symposium , I sat in on a session presented by Rick Ravel called , The Business Performance Report . This particular topic was well-timed for me . I had been flirting with the idea of opening a retail shoe store in addition to my already busy Pedorthic practice , and it helped me get a glimpse of what I would be potentially getting myself into .
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