I
t is a given that you have to run your practice knowledgeably. You sell special footwear. How do you define special?
When you adhere to an industry standard you can know what
defines your products as exceptional. When your production
is aligned to a quality standard, buyers will know, that you
can then deliver what they expect.
Standardizations have to be specific in all details. lf standardizations are nonspecific they produce uncertainty. Being
knowledgeable in your field means, that when you discuss
shoes the subject is discussed with certainty. Standards must
be specific.
Current Pedorthics January/February 2016
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