Current Business Affairs Global Mixed Reality in Healthcare Market 2018
Global Mixed Reality in Healthcare Market Trends, Analysis, and
Forecast To 2025
Market Definition:
The implementation of mixed reality (MR) technologies in healthcare industry has enhanced the operational
environment. Mixed reality technologies are Augmented Reality (AR) covering moving and static images to boost an
actual environment and Virtual Reality (VR) which engages the observer in a simulated 3D environment. The
amalgamation of IT solutions in healthcare field has brought transformational change in the perspective of patients’
treatment and services offered by healthcare specialists. The benefits associated with digitally managed operations &
processes are encouraging naive companies in the healthcare industry to transform them to more proficient software-
enabled solutions from using conventional operated devices.
Major Key Players:
Major players dominating the industry include Atheer, Augmedix, Daqri, Echopixel, Firsthand Technology, Medical
Realities, Microsoft, Mindmaze, Oculus VR, Orca Health, Osso VR, Osterhout Design Group, Psious, Samsung Electronics,
Start-Up Ecosystem, Surgical Theatre, and Widerun. . Huge funding for R&D coupled with new product launches and
various corporate strategies such as mergers and acquisitions are the vital strategies deployed by the prominent players
to capture a larger share and maintain the dominance in the global market.
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Market Segmentation:
The global market has been segmented by offerings, device types, end-users, and application. On the basis of offerings,
the sector is further segmented as hardware components and software components. Hardware components are further
bifurcated as sensors, semiconductor component, display & projectors, position trackers, and cameras, while software
components are segmented as software development kits and cloud-based services. Based on device type, the global
MR surgical industry is categorized into AR devices which further include AR Head-Mounted Display (HMD) and
handheld display; and VR devices including VR Head-Mounted Display (HMD), gesture-tracking device; projectors and
display walls. The end users for the global market are Hospitals, Clinics & Surgical Centers, Research Organizations &
Pharmaceutical Companies, Government & Defense Institutions, and Medical Training and Education. Application
segment is bifurcated as surgery, fitness management, Patient Care Management, Pharmacy Management, and Medical
Training and Education.
Market Analysis with Latest Growth Factors: