CROSS Magazine Issue 06 | Page 31

C R OSS Conference DAY 1 3 Can you tell us more about the Society of Serviceology that you are currently building? It was established based on the need of researchers for a meeting place. In ser vice science, it is common to have researcher s from Economics and Social Science wor k to gether with r esear c her s fr om Natur al Science. However, because the academic societies and systems are in different area, we need to create a meeting place to discuss. T h e s o c i e t y w o u l d l i k e t o c o n t r i bu t e by utilizing the power of science and engineering to promote better life and sustainability of envir onment, to under stand ser vice. We establish this society as a discussion platform where all researcher s from social science, engineering, and natural science can meet and debate, with the ultimate goal of mutual under standings among all researcher s. It might be viewed as old-fashioned, but we still need such meeting place. Professor Arai and his research group has developed the service CAD system to describe the life cycle of ser vice. In his presentation, he illustrated the comparative study of the life cycle of washing machines and package tours by using the CAD system. 31 31