FROM THE PUBLISHERS OF
“ Our Town-Our Paper ”
CoastalRealEstateGuide . com AUGUST 18 , 2023 | VOL . 13 , ISSUE 33
FEATURED PROPERTY : LAGUNA BEACH Prime Bluff-top Laguna Estate
Originally conceived by a renowned California architect , ‘ Greenstone by the Sea ’ is a masterful combination of disappearing glass , vast ocean expanses , and tremendous outdoor decks and terraces . The vast view frontage and a comfortable , eminently livable open floorplan provides ocean views and outdoor terraces and decks from almost every room in the house – a rarity for oceanfront homes . A stunning two-story glass-enclosed staircase and an artisan-crafted beveled glass door highlight views through the home to the ocean as you approach the entry . The living level highlight the oceanfront location . A dining room and bespoke kitchen offer incredible ocean views . The lower-level hosts four of the bedrooms including the primary suite — a generously sized retreat unto itself . The fifth bedroom , along with an office or gym space , spa bath with steam and sauna , and a ‘ sky terrace ’ finish the upper level of the home , with separation from the remainder of the living spaces .
Property : 32091 Coast Highway , Laguna Beach
Offering Price : $ 18,000,000
Agent Info : Mike Johnson 949.207.3735 mikejohnsongroup . com DRE # 01429647
AGENT OF THE WEEK
10 Minutes With Jorge Anzaldi
A Glimpse into the Multifaceted Life of a Real Estate Agent
Contrary to popular belief , the job of a real estate agent is not all about flashy deals , opening doors in slow-motion , or wearing fancy clothes ( as so often depicted on television ). Rather , it is a meticulously choreographed dance of tasks ( mostly unglamorous ) that culminate into a successful property transaction . The following is a small glimpse of what my clients can expect from me :
UNDERSTANDING THE MARKET More than just salespeople , real estate agents must be market connoisseurs . I dive into collecting data on comparable properties , analyze market trends , attend property tours , and stay in tune with the evolving dynamics of local buyers and sellers .
RESEARCHING THE PROPERTY Before a property even steps into the limelight , I delve into intensive research .
From understanding its history to assessing its condition and studying the neighborhood intricacies , I ensure I have a thorough grasp of every facet .
STRATEGIZING WITH THE SELLER Collaborating with sellers forms the backbone of what I do . I provide guidance on pricing strategies , offer insights into property enhancements , guide them through all of the necessary paperwork , and customize my approach based on their unique goals .
MARKETING MASTERY Today ’ s buyers are swiping through homes at the same rate they ’ re swiping through dating apps — you get 2-3 seconds to make a good first impression . I apply my 12-year marketing background and employ a marketing strategy that is built on developing engaging content and expanding reach .
SHOWING THE PROPERTY Giving a successful home tour is more than just opening doors and turning on the lights . It ’ s about setting an inviting scene that keeps people wanting more . It ’ s showing up to the home with ample time to make sure the floors are swept clean , there are no leaves in the pool , the trash has been taken out , and everything is fluffed . Fun fact : I am the one doing the sweeping !
OFFERS AND NEGOTIATIONS The negotiation phase is where my expertise shines . I painstakingly handle offers , consult with the seller on counteroffers , and ensure that terms align with the client ’ s goals , all while aiming for the best possible deal .
NAVIGATING ESCROW Once an offer is accepted I jump into action , initiating the transaction process . I manage the documents , coordinate inspections and appraisals , and keep everyone informed and on the same page . Emotions can often run high during this process , so constant communication is key from acceptance to closing — and beyond .
THE TRUE VALUE OF A REAL ESTATE AGENT In a world where success stories often hog the
limelight , the true essence of a real estate agent is often lost . It ’ s not only about transactions ; it ’ s about being a trusted guide through a complex journey . It ’ s about wearing many hats and juggling 10 plates in the air without dropping a single one .
There is so much more that goes into being a successful agent and partner . I ’ d love to talk about it ! 714-338-9250 Jorge Anzaldi , COMPASS
“ I wanted to personally thank you for your incredible diligence in helping us achieve our dream house !! You were steady , persistent , professional and yet so caring .” – S . N .
Professional | Persistent | Passionate
Compass is a real estate broker licensed by the State of California and abides by Equal Housing Opportunity laws . License Number 01991628 . All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified . Changes in price , condition , sale or withdrawal may be made without notice . No statement is made as to accuracy of any description . All measurements and square footages are approximate .
Kelly Perkins 949.310.3754 DRE 01932146