Creative Play Retailer June 2024 | Page 7

Here at Astra , we are debuting new products for our fantastic pillars lines including Gravity Maze Jr . and a brand new packaging relaunch of Rush Hour and Rush Hour Jr for the modern buyer . Additionally , with the most adorable Math Path Monster , we have truly answered the question “ Can Math be fun ?” You bet your addition it can be ! Looking for some fun party games ? Dice and Slice and Gemstone Caverns offer a brainy twist to dice games and will have game nights become memories to cherish . Whether you want to spend time with your kids , have games that encourage skill building without screen time , or gathering family and friends together for quality time , ThinkFun has all your Think and Fun needs met .
But that ’ s not all . In a world with constant challenges and everyone still feeling the effects of the pandemic , it ’ s time for the industry to act . More parents than ever are concerned about their kids mental health . And ThinkFun chose to do something about it . In October 2022 , ThinkFun , led by Rachele Harmuth , launched MESHhelps . org to answer “ How can we strengthen the skills kids need for their Mental , Emotional , and Social Health and build resiliency through play ?” Gathering a coalition of industry and nonindustry stakeholders , ThinkFun unveiled this initiative with the goal to meet the challenges of a modern world . Today , an accreditation program is underway to certify toys and games that engage in play patterns that build resiliency for kids ’ mental health . In less than two years , ThinkFun has shown we are a brand with a purpose and we care about our communities and consumers .
Learn more at MESHhelps . org
Visit us at ASTRA ! Booth # 610