success
SHIFT is a Las Vegas
company focused on
connecting people and places
more easily. Formerly known
as Project 100, SHIFT is a
company that lives and dies
by its promise to have you on
your way in only five minutes.
Whether you need to borrow a
car, hire a driver, or hop on a
bike, the SHIFT app is your key
to where and when – and it all
comes with an affordable
monthly membership.
“We control all the assets and need to own all
equipment, which means our operation is
very capital intensive. We raised $10 million
before we even got anything on the road.”
Creating Genius Magazine | Page 20
In our talks with cofounders, Zach Ware and
Patrick Olson, they shared
with us how they’re taking
the entire transportation
industry for a ride. Although
SHIFT is currently in beta,
Ware says, "Members will
have access to every service –
driving, riding, and biking –
all starting at just $25.